(Akron, Ohio, USA)
Tide is my absolute favorite brand of laundry detergent. It's the brand my grandmother used, my mother used, and that I and my siblings (two sisters and a brother) continue to use to this day.
Who doesn't remember that bright orange bottle in the shopping cart, in the pantry, and always on the laundry room shelf.
I also have friends who are committed to Tide. I have a particular male friend who is extremely pick about everything...the arrangement of the items in his refrigerator, the dishes in his cabinet, but especially that Tide is the only laundry detergent he'll use...he's adamant about it.
Tide seems to get out all the dirt, all the stains.
Whether is stubborn dirt on my car-washing towels (even that from the tires), dirt and soil on my jeans from working in the yard, or the miscellaneous mishaps that happen around the house, Tide gets it out.
I also love their bottle design. The larger containers that fit on the shelf (with the release spout on the front) are convenient, neat, and clean and never clog.
I've tried many others -- Arm & Hammer, Purex, Cheer, etc. -- and I've ALWAYS come back to Tide.
If you want a reliable detergent that will never let you down, I'd recommend Tide. It is the best!