Site Build it Review, (now Solo build it) is it a scam?
(NOTE: in 2017 "Site Build It" changed it's name to "Solo Build It", it's still the same product.)
The truth is there is NOTHING magical about an SBI site! Why is that you ask? Because the techniques that SBI employ can be used on any site, hosted anywhere .. however there IS something magical about the techniques that SBI teach ... which make the price WORTH IT. (Whether you’re a marketing professional or getting started)
Even though it's not the number one tool i recommend ... it's the ONLY tool I recommend for people who want to build a business.
(If you have a better tool please email me so i can test. I want to test the tools based not on opinion but fact. I will run the tool you recommend through the objective methodology described here, to determine which is best based on the stats and numbers the test will give and not just mere opinion or speculation. To test a tool based on fact is to get data and compare it with SBI. If the tool you recommend is better i'll happily re-write this review to reflect the new accurate information, move my two remaining SBI sites to the new tool, and right away write a review recommending that product, as well as sending all my clients and friends there). So far no such tool or business builder exists today that can compare with SBI.
Decisions based on fact in the maze of fake reviews i think is the best way to make a decision when buying a product .. especially in the cess pool known as the internet. Reviews can be faked but facts based on a repeatable test cannot be faked. SBI recently did a test, which showed that with SBI they are 3,300 percent more likely to be successful. (i'll link to the study at the end of the review)
Why do i recommend Site Build it?
In brief there are three reasons :
MY own personal experience of over ten years as a professional internet marketer (keep reading)
The quality in SBI is unrivaled compared to other systems, builders and apps i've tested (this isn't a salesy thing to say or sales page for SBI, you'll find zero affiliate links here).
The factual SBI comparison study done May 2017 (using factual data which can't be argued with. In the success comparison study it showed that SBI users have 33 times more chance of success using SBI methods compared to the nearest competitor!)
There's other options and courses out there for building a website (e.g. wix), but i can't find anything with the same quality for building a business.
So this review isn't going to describe to you what is IN SBI (it's really beyond the scope of this review, because each business is gong to have a different focus, yet the foundational marketing is the same - it's called "good marketing" e.g. SBI philosophy.
You will grow into many of the tools SBI provide as you grow your business and set sail on this internet ocean. When you need the tools, and the guides, they are there ready for you to implement with guided instructions what to do.
Really - another review!?
This review isn't just a content synopsis of what is in SBI, but rather a glimpse into why it is unique as a business builder, and really has no competitors when apples are compared to apples. This review is really showing the philosophy of SBI and the uniqueness in this "business building niche" - i purposely avoided affiliate links as to not appear biased. Of course income because of this review would be nice, but i already have my established niches thanks to SBI, so this review is more of a thankful to them, and a help to you.
This review will instead aim to give discernment to you WHY it is the best choice IF starting up a soloprenear web business. Why should i trust SBI ... because it is proven track record, with stats and sites to back success up. (Check out the SBI proof page) What motivated me to write this review is underhanded tactics by marketing companies making false claims, and the false claims having the result of ship wrecking potential soloprenears from potential success. I have nothing to gain by writing this but to get that off my chest :)
If you JUST want a website and don't care about marketing the site to get visitors and ultimately to monetize that traffic, then SBI isn't for you. If that is your desire you may as well stop right now reading this. You'll be better off with a simple stand alone web builder or blog which is preferably free. (blogger and Wordpress both have free blogs on a sub-domain you can use and tumblr is a good one for an image blog)
Today i build most of my sites on my own dedicated server .. but the knowledge i gained from SBI was like a marketing university degree that i still apply to this day. Being a member of SBI is not JUST about the site building tools, BUT the business building advice!
The visual and precise "how's to" guides you each step of the way. For a novice getting started it takes the weight of the back. If like me when you start you'll be doing backflips, many people testify with these words: "it just makes sense" ... the action guide is integrated with their tool kit , so the action guide isn't just a pretty name, it is an ACTION guide for you to do what it says, and the tools are there for you to do just that - DO IT!!!!!!!
+++++ And that is the key right now ... just do it ... please take one minute to listen to this video:
Just do it ... stop dreaming, and theorizing, make your dreams a reality and JUST DO IT :)
I tell my friends the same thing when they ask me to teach them marketing, i don't have time to teach them but i say do yourself a favor, grab a cup of coffee and read/ or watch the SBI action guide - and JUST DO IT :)
.....and for the professional seasoned marketer, you get updated and continual advice and ideas on new marketing techniques, in the form of weekly newsletters, a buzzing forum, and new how to's and ideas in the ever changing web.
Site Build it meets people where they are
and take them where they need to go
...it did that for me when i knew nothing in 2007, now i own my own server with multiple clients with sites getting anything from a few thousand to a few hundred thousand visitors daily. I'm free to live anywhere in the world and work for myself, managing my own time how to spend it. For me it all started with curiousity - can it work for me too? Just do it !!!!
What is the magic sauce? :)
Nothing really , just the sound marketing advice and step by step instructions i received when going through the SBI training. I apply the same principles to my all my websites whether inside or outside SBI - good marketing principles do NOT change with your CMS (content management system). SBI happen to have a great content management system coupled with great IM advice.
After all these years marketing i'm still thankful for the weekly newsletters and new training material. Till this day ten years later i'm still with SBI, just the information alone is worth being a subscription for me .. but of course the soloprenear starting out on a business get's so much more ... in 2007 i thought it was too good to be true. Why was there so much stuff which comes with my subscription (?) i'm confused (?) there's so much immoral stuff out there , is SBI too good to be true(?) , is this just all hot wind marketing gimmickry (?) So i through my hat in the ring and took up a free trial ... 10 years later there is still no looking back.
Really my motivation to write this review is to help people .. you'll see no affiliate links in this review .. i just took some time out to write this as a thank you to sitesell and ken, for the product called SBI, as i could not have done the things i did this last 10 years without it.
I still have two SBI sites, even though I haven’t worked on them for fiveor so years, yet they still give me residual income of a few thousand dollars a year. Why? They were built with sound marketing principles you will learn from SBI. Other's sites fade .. but those built on a solid foundation can stand the test of time. One site I sold for 30,000 dollars a few years ago!!! That’s not bad for a person who started on the internet knowing NOTHING!!!! In the last ten years i've been able to travel the world, be in control of my time, and spend more time with family and friends ... was i a genius ? Not really, i just followed the implementation guide and marketed websites the correct way as taught with SBI.
The techniques I learned from the school of SBI …. I still use to this day on every new site I make whether for me or a customer. However because I’m busy and don’t have time to take on new customers right now, I just send my friends to SBI when they are begging me to train them in internet marketing … by sending them to SBI I do them a favor, I even forget to give the affiliate link as my motivation is I WANT them to succeed. I know for a fact they have the best chance of success with SBI .. see the factual comparison study.
Yes, internet professionals will benefit from the weekly information regarding internet marketing that SBI send .. they have their pulse on the internet which is phenomenal when I look back at my 10 year web marketing career – which by the way also started with a personal skeptical mind and a trial accout of Site build it. … 10 years later I’m still here.
SBI IS however also for the brand new person who has literally no idea how to build a website .. because SBI provides all the tools they need to be a internet success. (not meaning to make this sound salesy, just trying to speak from my heart, as if i'm giving some advice to my own sister)
Common Complaints Analyzed
Let's look at all the common complaints you'll find against SBI. I've categorized all of them into four categories and will examine each one.
The complaints against SBI are either created by former users of SBI who were lazy and didn’t go through the process (e.g. follow the action guide in order and correctly - successful SBI veterans will have one mantra in common, "trust the action guide".
The other type of review is by immoral competitors propagating fake reviews. You may spot them or you may not. These fake reviews mostly are bait and switch ...for example they say: this product is good but this product is better etc .. the motivation for this type of bait and switch is affiliate commission.
I've mentioned the objective factual success comparison study above, which really is the final word on what business builder is the best. (You can find the results of that study here)
I want to answer a few complaints … as they are really internet myths propagated by competitors. People say you can’t trust lawyers , I’ve added internet marketers to that … the things I’ve witnessed regarding marketing methods this last ten years makes my hair stand on end !
"but SBI has outdated and ugly templates?"
ANSWER: SBI used to have ugly templates but no more. When I joined in 2007 the templates were not that good, although that didn’t stop me making 6000 dollars a month with SBI at the time, selling one site for 30,000 dollars three years later. But of course good site design is still important, because the reaction of your visitors to your webpage IS itself an SEO (search engine optimization) factor. Good design is also important especially if you are selling products or a service … good design makes for a higher conversion rate.
SBI answered this complaint by providing some of the most beautiful templates on the internet, which are all free to SBI users and also responsive (which means they are built to work on mobile devices and tablets)
Here are some examples to demo sites demonstrating how the design looks:
NOTE: these are four randomly chosen templates, there's multiple more styles ... i thought am impressed with the progress to the design of SBI sites in recent years.
So the crap design complaint doesn’t hold water anymore. What I like about SBI
is they are constantly improving, and putting the little guy (which is us),
first…. Ken has a customer always comes
first philosophy – which also explains his driving motivation for SBI to evolve
and develop as they surf the internet wave through time.
+++++ side note +++++
I thought it was great ken said <B>he would provide an export function if
any superior product came on the market</B> … Ken has enough money and SBI isn’t a business
trying to make as much profit as possible. The price alone has always been the
same – 30 dollars a month. Ken’s heart is for the solopreneur , the little guy
in a big fish pond. So if a better product comes out, then ken and SBI have no
reason to exist – actually I challenge anyone to find a better product. If you
can find one. I will delete this SBI review and instead send everyone to the
new product. You will have also done me a favor as I want to use the best and
recommend only the best :) I have nothing to loose as there are no affiliate
links in this post.
+++++ end side note +++++
One thing not mentioned often about SBI is the outstanding
support – in the last ten years every time I contact support, they get back to
me in less than 4 hours !!! Unless you’re a night owl you’ll have to wait for
the morning usually ;) … their support system is second to none in my experience.
"SBI say they will filter all the bad advice, so don’t bother reading around?"
ANSWER: Well you don’t have to take this advice … you can read around and subscribe to internet marketing blogs. I do. However the point of SBI saying this is they want you to SUCCEED, THEREFORE STOP READING EVERYTHING ONLINE AND START DOING !!!!!
You know so many people fail at building a successful online business because they get stuck in what I call “scholar theory” :D In other words they spend so much time reading the theory that they don’t apply it !
Now SBI have put together an action guide which isn’t just theory it is an IMPLEMENTATION SYSTEM which has a track record of success …. In fact unrivaled track record. So they want you to focus on building your own business and ignore all the noise around you … and believe me there is so much noise in internet marketing because people are trying to sell you a system / product .. which ultimately does not work .. there is far too many scams out there.
So SBI have professional trained marketers on staff who actually read all the blogs , then bring out the best stuff in their weekly email to all SBI users. This weekly email again is not about theory but practice … and if there is something important to apply to your business then they will tell you , and then tell you HOW to apply it.
Bear in mind one of the reasons SBI says this is many of their clients are “farmer joe” who doesn’t really know anything about the internet … however “farmer joe” can build an successful online business with all the knowledge SBI provides and without worrying about the noise. If some new technology is needed, SBI release it, … farmer joe doesn’t need to worry but can concentrate on marketing his farmer business :)
There is a reason why new SBI members are encouraged to stay close to the action guide (the action guide being both written and video is the implementation tool that SBI is built on). Each step is necessary to complete before moving on. People who fail at SBI and are negative towards them, when you dig a bit deeper more often than not you discover they were skipping parts of the actions guides ….. remember an Oak takes time to build but a squash is quick … SBI wants your business to be an oak which stands the test of internet time. It’s no coincidence there mascot is the tortoise .. the tortoise wins the race in the end being slow and steady. SBI is not a get rich quick scheme .. it takes much work. With SBI you not a shooting start which his bright for a short time and fades away .. but rather a comet which is slowly yet powerfully and prolongingly glides across the night sky ;)
However back to my point , If reading around is your cup of tea … like it is for me … then read around a bit. But any professional internet marketer should also subscribe to SBI just for the information they provide … they produce info in the forms of weekly email … new articles … new monetization ideas.
As as provide tools we DO to push our business in the right direction, SBI take care of the technical side (from server to site speed and internet trends)
One recent example of SBI taking care of important technical considerations is the new https protocol for secure information on the web (the "s" added to https on the url of websites means it is a secure site).
HTTPS is really for eCommerce sites, however it has grown in the last year and google have indicated that it may start to become a ranking factor. SBI monitor trends like this and at the right time they implement them .. i say the right time as they won't jump on something which isn't important, so as to not waste the soloprenear time.
Now many solopreneaurs building sites may not be aware of these types of technical things ... however SBI have you covered.
"SBI have archaic information"
ANSWER: First thought when I saw this complaint … what are you smoking ?!!!! Site build it remarkably updates all the articles in their various hubs called “headquarters”.
Whatever stage you are at in your business … there is a up to date how to guide. Whether it’s brainstorming , site blueprint , selling products, site webinars , search and mobile strategies, local seo, social media guides for all the top social media outlets , outsourcing and partnerships, newsletters and all sorts of monetization guides from affiliate marketing services and hard goods. If you look at the index here you’ll see the wide range .. and each link takes you through to other articles and how too.
Sounds like a lotta information right? Well it is .. but you don’t need to use it ALL !!!! You pick and choose what is good for you … if you have an idea of what you want to do with your site, you’ll have a step by step, up to date article about how to do.
But you won’t do everything … well not straight away. But when you decide to move in a certain direction, like add a store to your site, or start video marketing, the articles will be there.
I'll show couple of screen shots from two headquarters below... the first is from the TNT headquarters ... now each link takes you to many more articles each step by step guides. I don't show you think to overwhelm you but to show how deep SBI goes, from finding a niche to building a site, to traffic building to monetization.
Now if i click on one of those index links , i get to all the articles about that topic ... and all this is extra information than the action guide.
(The action guide is enough, these are extra indepth articles to HELP the soloprenear on their journey)
So if i click "choosing a niche" from the above index, i get to this page:
The articles here are actively updated to keep in step with marketing trends ...
Another "headquarters" ... is the monetization center. There's some amazing and advanced techniques to monetizing traffic... and really what separates beginning marketers from advanced is how they are able to monetize the same amount of traffic in more effective and advanced ways.
The monetizing index looks like this :
Each links takes you to a plethora of other articles .. which are useful .... the articles cut to the chase, (not cut the cheese :), and are written by people with real world experiences, and give step by step guides to implement the specific advice.
SBI only allow you to build ONE site with each subscription
For each SBI subscription (which is 30 dollars monthly or 300 dollars annually), you get one website.
SBI encourages people to focus on building not one website but one business!!! Therefore in this business they guide users to build up the first website in a niche they specialize in, and only then consider building a second related to the first.
This is unlike some other tools who suggest building many many websites.
The suggestion of SBI is just focus on mega site.
"SBI is too expensive compared to private hosting"
Answer: If you really examine the mathematics of this you’ll see how much value is in SBI…. And I’m writing this from the perspective of someone who actually builds sites outside SBI. And... if you scroll down the page a little, and compare the price of building a site on wordpress compared to SBI... you'll see it it much more expensive. (There are reasons why you may want to use wordpress instead of SBI, i'll list them below ... but it's hard to argue that wordpress is cheaper).
++++ side point +++++ So why do I also build sites outside SBI if SBI is all you need? Because I’m a geek who likes to mess around with the source code and fiddle with all the plugins … but even though I do this , I still encourage serious business builders to focus on their business and not to geek out, at least at first .. first get your business up and running with the best chance you got (an SBI subscription), and then we can geek out together with all the free time we have from the residual income we get from our SBI business. ++++ end side point +++++
I actually spend 550 dollars a month just on my server …. The reviewer of a negative SBI review (you may have seen her, from addicted to decorating), she claimed in that review to spend 230 dollars just an server costs! When you get successful. hosting price always increases … however SBI price stays the same however much site visitors you get
Stop there you might say … why so cheap for SBI server costs? what is the catch? Why does SBI never increase ? Well for a few reasons … firstly they buy their hosting in bulk which keeps the cost down. Secondly they automatically compress all the sites in order to make them super fast but this in turn keeps the SBI server bandwidth low.
So you are saying I get cheap hosting and a fast site? Bottom line = yes.
So let's look a bit deeper into how SBI compares with wordpress, to see the prices, pros and cons of which road to travel on. :)
SBI verse Wordpress
This is really the wrong question, and a bit of a smokescreen ... the right question i'll talk about later .... (if you can't wait scroll down ;)
The worst thing about going out alone, and using any CMS (content management system) other than SBI is you don't get the SBI implementation system which has a track record of success.
SBI have something called SBI for wordpress to combat this problem for people who really want jump into the ocean alone, or they are professionals who just want the advice while they make their custom coded sites.
...so this way you get all the benefits of the advice SBI provide, but can use your own hosting and tools.
So it's not really SBI verse Wordpress as you can build an SBI wordpress site ... so the question of "verse" is really a moot point.
However i will compare the prices of wordpress verse SBI, as the tools and hosting SBI provide are worth the 15 dollars extra for most people. (SBI for wordpress is 15 dollars monthly, while SBI is 30 dollars monthly)
++++ side point +++++
Having a successful WordPress site myself, using my own hosting, I can testify (along with multiple other people), that once you taste a bit of success the pricing does INCREASE dramatically. The server costs alone for me are over 500 dollars a month .. and then on top of that you have to think about security / site speed / bandwidth.
I don't say this to discourage , just to provide awareness of costs that you may not think about prior to becoming successful.
SBI Amazing infinite bandwidth
One of the hidden things of an SBI subscription is you technically have infinite bandwidth. There have been SBI sites in the past getting hundreds of thousand daily ... yet they pay the same price!!! (For an example you can look at coolest-birthday-cakes.com .. they get less traffic now but ten years ago he had multiple sites getting tens of thousands yet paid the same price for each SBI site).
I currently have two SBI sites ... but 7 years ago i had 6 sites getting over 20,000 unique visitors daily ... as you guessed i saved much money on bandwidth.
++++ end side point +++++
So let's look at the nitty gritty pricing when SBI is compared to wordpress.
If you're building a wordpress site, you'll need
Hosting = 7 dollars a month for a decent shared hosting (and i like i have mentioned success will increase this dramatically)
Domain = 10 dollars yearly
Then there is such a variety of tools for site speed / email marketing / pingdom to make sure your site is online / website back up / security / keyword tool such as wordtracker /(these things are really a minimum) ... . ... incidentally, wordtracker is the keyword research tool that SBI use, and it really is the rolls royse of keyword trackers. The type that comes with an SBI subscription is basically the silver package which gives 5000 keyword results. Buying this alone would actually 69 dollars a month.
As your can see, the price really can add up to over 60 or 70 dollars a month very quickly - more likely over 100.
Now SBI actually have something called SBI for wordpress, you get the wordtracker brainstorm tools, the implementation guides, and most importantly a guide for wordpress explaining exactly how to set it up and what products to use to get the most value. However going the SBI for wordpress track is still going to cost more than an SBI subscription.
However the benefit of going this route is you can easily add another site (for just the cost of the yearly domain fee of 10 dollars). However remember that having more sites is not necessarily a good thing, it really is better to exhaust one site before moving on to the next, and the next site will hopefully be related to your first one.
So bottom line is, it is much easier just to get the normal SBI subscription than SBI for wordpress.
The right Question
Having built sites with SBI, wordpress , drupal , custom php and python ....... i can say without a doubt you can rank ANY CMS or programming language ... my Wordpress site get's much more traffic than my SBI CMS site ...
But this is the wrong question ...
SBI verse Wordpress ...
SBI verse drupal ...
SBI verse python ...
SBI verse _____ (add your own)
The right question is good marketing verse bad marketing :)
SBI teach good marketing ... in the last ten years i've really observed ken and co surf that internet wave skillfully, adapting, changing, moving with the times ... and some advice very advanced for the day which has been proven in hindsight ...
I have list of people i trust on marketing, and i also subscribe to multiple forums ... i've seen groups fold (e.g. a group called the keyword academy is now non existent ... mostly because of bad marketing foundations that they taught, it wasn't long term - good marketing thinks about the long term) ... SBI marketing advice in my observation over the years, has been impressive
So my wordpress site and my custom php site get more traffic than my SBI by a huge margin ... but i've used SBI principles, and advice to make them.... could they be called SBI sites (?) Certainly much advice has been used from the SBI action guide.
I can understand people saying there's something magical about an SBI site, because it may be the first CMS they have used with success (e.g. getting traffic) ... but really they simply did good marketing, and used the tools SBI provide to accomplish this
I'm planning to move my washer site out of SBI as i want to program some custom code on it .... however i'll always keep my SBI subscription whether i have a site or not , because the value of SBI for me is the marketing advice .. the headquarter sections (tnt articles / monetization headquarters)
So really any CMS can do well ... it's not about SBI verse ____ but it's about good marketing verse bad marketing ... SBI provide good marketing.
I had a friend yesterday wanting to quit his job and he said to me ... "please teach me SEO" .... i said i'll be there to answer any questions on your journey and here to support you, but i honestly don't really have time to teach you .... my response was this:
"SEO is dead , it's about holistic marketing
or in other words, business building."
I sent him to SBI as i know if he follows the marketing principles he has a good chance of being successful (not guaranteed, but so far it's the best chance i know of for him)
Bottom line: Be a doer of the SBI action guides not a hearer of marketing noise !!!
Who is SBI for ?
SBI is for the person who knows nothing but knows they want to build a website.
SBI is for the person who wants to save money on hosting and not worry about securty and tools .. and instead focus on building content for their website
SBI is for people who mostly want to make a content driven site.
SBI is for people who want to know how to turn a blog into a business.
SBI is for both the novice or professional ... i'm still using SBI guides and how's to's till this day , and i consider myself professional internet marketer. But the novice get's a proven road to tread, almost handholding until they can walk , and stand.
Sites can be built about:
- Your hobbies, passion or profession
- Content on anything
- An adsense or affiliate website
- Local business
- Selling a service
- Selling e-goods
- Selling hard goods or
- drop shipping
If you get into complex drop shipping or eccomerce which demands more tools, then SBI probably isn't the best solution for you.
Who is SBI NOT for ?
SBI is not for people who just want to build a blog, rather than business
SBI is not for people who want to build database driven sites, or advanced ecommerce sites.
SBI is not for people who want full control of the technical aspect of their website or server.
SBI isn't for people who want to hire programmers to make your website custom coded
(NOTE: you can do all this by adding a sub-domain to your SBI site. It is a module within SBI called infin it. So if you want to do advanced features by making a database driven app, eCommerce store or some other custom code, you can put it on a sub-domain, on your own server and at the same time use SBI for your main root domain, that will be where your main preselling and content goes.
Depending on the structure you use for your site this could be a good idea ... pre-selling potential customers through SBI content website and then having an eCommerce store on a sub-domain). Shopify being integrated with SBI is really a new thing, there's some people i saw doing it successfully, it is advanced and i think it should be something SBI look into doing, with full support and guides. However if you are planning on making an eccomerce site and have no knowledge ... the marketing techniques alone in SBI will blow you mind ... you first got to think about PRE-SELLING your customer, before you sell .. SBI are masters at pre-selling.
Absolutely 5 / 5 for anyone new, who wants to focus on a business, and is primarily going to make a content based website.
If the above isn't your aim ... then SBI wouldn't be a suitable CMS, and there may be better options.
For most people though, who have a desire to build a blog, Solo Build it will open your eyes into the world of starting a business! You're be wise to at least check out the free trial.
Wish you the best of success in your future blogBUSINESS !!!! ;)
Just listing some of the best actual SBI reviews here (aka solo build it) ....
These reviews are by real people using SBI and sharing how it has impacted their life ... there's many reviews out there but i picked the ones that shared something personal about their experience rather than describing the product ..
If you find some others please post more like the ones below, with a powerful quote from their review of something cool they achieved with SBI.
Even though I loved my job as a truck driver, it wasn’t something I wanted to do the rest of my life. The 50 to 70hr work weeks were starting to get to me...... That’s when I found Site Build It and this website was born. About a year later, this website was earning so much money that I quit my full time job as a truck driver.
What I can tell you is that I get quite a lot of traffic for what is essentially a blog at this stage (over 7000 and sometimes up to 21000 unique visitors a month) and I'm currently no.1 on google if you search for Eco-friendly Travel. That's quite something for a rookie!
For nearly seven years the website grew on 2-3 hours of work per week .... When school began in the fall, Anguilla-Beaches.com was receiving 2,000 visitors per day and earning good income (tax-free, since I was an Anguilla resident)
From 2009-2012 I studied entrepreneurship at Baruch's Zicklin School Of Business, one of the oldest and best business schools in the U.S.
The funny thing is that SBI! is the most important education I've received